Don’t make design complicated Graphic Originality in visual design

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, don’t make the design complicated. It’s so profound to hear the design. Our life is inseparable from the design, design brings us a lot of convenient and beautiful enjoyment. I think design is not creation, it is discovery. Design comes from life, in the dribs and drabs to find beauty, ugly, looking for the laws of nature, the use of them. As long as we master the rules, you can come in handy, complete a satisfactory work. So, what are the rules of expression in visual design,

?Graphic Originality in

visual design

graphics creativity is an important part of visual design, it can be said that to find good graphics creativity is half the battle.

what is graphic creativity,

?

uses a certain form to express creative ideas and visualize design ideas. At the core of graphic design, through some creative techniques to design, create contradictions or conflicts in the work, or skillfully quote familiar things. Seek the trigger that best resonates with the viewer’s feelings.

graphic creative techniques commonly used

(1) isomorphic

When we are faced with a variety of

to express the meaning of the "form", the only does not fully explain the problem, simply and very boring, so it is necessary to express the concept of full, and want to make the work itself contains compelling visual interest, we need to find the common factors between the image, and its reproduction. Two or more than two graphics together to form new graphics together. This is isomorphism.

 

designers Sonia Rentsch published this collection called "Dinnerware Etiquette" design, to make people understand the importance of table manners. With the angle of ease to show western table manners, the designer will change the knife and fork bowl equipment for all kinds of fun match shape, to creative life in humorous way, dining etiquette longitudinal gives a serious impression, now seems a taste of art.

 

photographer Carl Kleiner put the 2 elements with isomorphism fun together, complete the IKEA advertising, to tell people, fresh quality, has brought you a creative design is not the same.

(two) deconstructing

looks for the connections between things and puts them together in a rational, ultimately visual image to convey a complete concept. To deconstruct and reconstruct the relevant material into a new image is to deconstruct. Images are deconstructed. Get a number of different >

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